Work Stuff
Silly Stuff
Who, me?
Aman Soin
Copywriter
Work Stuff
Silly Stuff
Who, me?
Heinz AI
Which brand of ketchup do computers prefer?
In a first-of-its-kind campaign, we asked DALL-E 2, the most advanced AI image generator, what “ketchup” looked like. The result? Even to AI, ketchup looks like Heinz.
CCO: Aaron Starkman
ECD: Mike Dubrick
CD:
Xavier Blais
ACD:
Geoff Baillie
Copywriter: Aman Soin
Art Director:
Zachary Bautista
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