Get Out Of Town

Seeing the world beyond your neighbourhood.

Airbnb wanted to get Toronto excited about travelling by speaking to the multi-ethnic neighbourhood enclaves around the city. We used contextual placements to show the world is bigger than their neighbourhoods.

In the "Little Italy" neighbourhood

In the "Greektown" neighbourhood

On the closest transit stop outside of Chinatown.

Search ads activated when looking for local restaurants.

Copywriter: Aman Soin

Art Director: Also Aman Soin...which explains things.

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